Campaign never likes to kick people when they’re down but we did
gasp in amazement at the placement of an ad in this week’s Telegraph
Magazine.
Showing a selection of stunning scenes, it’s only when readers reach the
endline that they will wonder why it wasn’t pulled a good couple of
weeks ago.
For running alongside topical features such as Ann Iverson’s departure
from Laura Ashley, is a double-page spread for Egypt’s Tourist Board
with the endline, ’I wish I was in Egypt.’ They’ll be the only ones.
The agency, just in case you were wondering, is CM Lintas
