We’ve always said the people at TBWA Simons Palmer were brave (have
we? Ed) but Guy Moore’s antics on the latest Goldfish shoot were more
Moore, one of the agency’s creative directors, flew out to Los Angeles
to shoot the ad despite dreading the 100 degree heat.
However, he came asunder when he realised a scene with Billy Connolly
had to be shot on the top of a skyscraper.
At that point Moore decided to come clean and admit to vertigo. And so,
it would seem, did the rest of the crew. Admittedly, they did carry out
the filming but not without almost everyone being either sick or
The only one who wasn’t scared was Connolly. He boasted that he used to
be a paratrooper.