Campaign staff were impressed with the new Milk Tray ad from Euro
RSCG Wnek Gosper. Abandoning the tired Man in Black, the agency has
given the chocolate box brand a feline feel.
For those of you who haven’t seen the spot yet, it’s shot through the
eyes of a cat as it moves stealthily through a house. In the bedroom, a
light is switched which illuminates a woman with a box of
A man by the door says, seductively, ’Hello Tiger’.
Ain’t that romantic? (No, not the ad, her name. Nudge, nudge.)