For anyone who hasn’t yet raided the shelves of Hamleys for
Christmas presents, Campaign has a suggestion for a stocking filler.
You may remember that several months ago we were congratulating the RPM3
copywriter, Rohan Candappa, on his Little Book of Stress. Well, it seems
Candappa’s been hard at work producing another blockbuster.
His next book rather sweetly predicts that Santa Claus will be made
redundant as a result of a mass corporate takeover of Christmas.
As a result, Santa encourages gift-givers to purchase books, after a
brainwave from his friendly elf helper who realises it will stop his
sleigh being weighed down.
Titled the Stocking Filler, it is actually a sweet little book. So if
you’re stuck for ideas ..