CAMPAIGN DIARY:

For anyone who hasn’t yet raided the shelves of Hamleys for Christmas presents, Campaign has a suggestion for a stocking filler.

For anyone who hasn’t yet raided the shelves of Hamleys for

Christmas presents, Campaign has a suggestion for a stocking filler.



You may remember that several months ago we were congratulating the RPM3

copywriter, Rohan Candappa, on his Little Book of Stress. Well, it seems

Candappa’s been hard at work producing another blockbuster.



His next book rather sweetly predicts that Santa Claus will be made

redundant as a result of a mass corporate takeover of Christmas.



As a result, Santa encourages gift-givers to purchase books, after a

brainwave from his friendly elf helper who realises it will stop his

sleigh being weighed down.



Titled the Stocking Filler, it is actually a sweet little book. So if

you’re stuck for ideas ..



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