The UK internet service provider Freeserve has set up a partnership
with the Bradford & Bingley building society to launch an online
property channel and offer financial and mortgage advice. Bradford &
Bingley’s online mortgage broker, Charcolonline, will get access to
Freeserve’s 3.4 million users.
The global telecommunications company Cable & Wireless has given dollars
20 million to the European business accelerator Gorillapark. This is the
company’s first new-media investment and CWC will offer incubatees of
the accelerator its business-to-business products and services as part
of the deal.
The online advertising network DoubleClick is expanding, following the
recruitment of a new director of pan-European sales, as well as 13 other
staff. Simon Phillips joins the network to take charge of its sales
across Europe from The Economist, where he was the advertising sales
director for Europe, the Middle East and Africa.
The music website iCrunch is to take banner advertising for the first
time and has set up a commercial department to deal with the new revenue
stream. Both BOL and Music365 have signed up to advertise on the
Blackstar, which sells DVDs and videos online, has secured second-round
funding of pounds 6 million from Atlas Venture and Tarrant Venture. The
company is now valued at more than pounds 20 million.
A pan-European student portal soft launched last week, a result of a
merger between the German group Campus2Day and the UK company SOS
Student. E-Loft, which is backed by YAC, the UK unified messaging
service, and the night-club chain Luminar, will aim to encourage
students to develop their entrepreneurial ideas.
The internet portal Excite Europe has appointed Lorraine Thompson,
previously Burger King’s UK/Ireland marketing director, as its new
marketing director. Thompson will head the expansion of the Excite brand
in Germany, France, Spain, Sweden and Holland.
Lycos has signed a two-year pan-European content agreement with
Sports.com. From the end of the month, the two online providers will
team up to provide local sports coverage on Lycos sites in the UK,
France, Italy, Germany and Spain.
The e-mail permission-marketing group MyOffers.com has added a further
ten clients to its list, which already includes companies such as QXL
and Thomas Cook. Virgin Records, British Gas and Flutter.com are some of
the companies to have signed up to MyOffers.co.uk, which creates online
questionnaires for clients who sign up to take part in prize draws.
The online marketing agency Profero has appointed Mike Imrie as account
manager. Imrie was previously at MediaCom and MediaCom TMB. Profero
recently revealed plans to open four European offices by the end of the
year (Cam-paign, 7 July).
Done & Dusted, the music channel on the interactive broadcast network
Switch2.net, has acquired the internet broadcast rights for seven of the
biggest music festivals, including Creamfields in Dublin and Liverpool,
and MTV Ibiza. The digital broadcaster will be running event-based
marketing activity at the festivals.