Feature

Campaign Media Awards 2007: Finalists

ALCOHOLIC DRINKS
Title: John Smith's People's Race
Media agency: MediaVest
Media director: Elliot Parkus
Media planner: Samuel Browne
Creative agency: Steam
Creative director: Ed Downey
Account planner: Joe Rolls
Client: Scottish and Newcastle
Brand: John Smith's
Marketing director: Tim Seager
Media brand manager: Fiona Kennie

AUTOMOTIVE, AEROSPACE AND MARINE
Title: Tales From The Glovebox
Media agency: Carat
Media director: Julie Blake
Media planner: Satin Reid
Creative agency: n/a
Creative director: n/a
Account planner: n/a
Client: Renault
Brand: Scenic
Marketing director: Emmanuel Bouvier
Media brand manager: Jonathan Wignall

Title: Toyota Verso Parent Friendly
Media agency: Create @ Telegraph Media Group
Media director: Sarah Newton
Media planner: n/s
Creative agency: Create @ Telegraph Media Group
Creative director: Nick Russell
Account planner: n/s
Client: Toyota
Brand: Verso
Marketing director: Lisa Fielden
Media brand manager: n/s

Title: Fiesta - Britain's Next Top Model
Media agency: MindShare
Media director: Mark Murray-Jones
Media planner: Sharon Singh
Creative agency: Ogilvy
Creative director: n/s
Account planner: n/s
Client: Ford
Brand: Fiesta
Marketing director: Mark Ovenden
Media brand manager: Lisa Brankin

Title: Lexus Hybrid
Media agency: ZenithOptimedia
Media director: Mandy Fowler
Media planner: Richard Stokes
Creative agency: GCap Media
Creative director: Stuart Campbell
Account planner: Kate Fraser
Client: Lexus
Brand: Hybrid Drive
Media brand manager: Rachel Rollason

FASHION, BEAUTY AND HEALTHCARE
Title: The Lynx Bom Chika Wah Wah Rally
Media agency: MindShare
Media director: Gary Jones
Media planner: Andreas Nicolauo
Creative agencies: Bartle Bogle Hegarty, Agency Republic (online)
Creative director: Rosie Arnold, BBH
Account planner: Jonathan Bottomley, BBH
Client: Unilever
Brand: Lynx
Marketing director: Matt Close
Media brand manager: Catherine Moorcroft

Title: CKin2U
Media agency: OMD UK
Media director: Jess Roberts
Media planner: Christopher Spencer
Creative agency: Coty
Creative director: Giovanni Boianno
Account planner: n/s
Client: Coty Prestige
Brand: CKin2U
Marketing director: n/s
Media brand manager: Charlotte Broadbent

Title: Sanex Enrich Your Skin
Media agency: Manning Gottlieb OMD
Media director: n/s
Media planner: Emma Bownass
Creative agency: Abbott Mead Vickers BBDO
Creative director: Annette Ross
Account planner: Lorna Thompson
Client: Sara Lee
Brand: Sanex
Marketing director: n/s
Media brand manager: Marianne McGoldrick

Title: Bathtime Hour
Media agency: Initiative
Media director: Dan Salem
Media planner: Justin Stephenson
Creative agency: Viacom Brand Solutions
Creative director: n/a
Account planner: n/a
Client: Johnson & Johnson
Brand: Junior
Marketing director: n/a
Media brand manager: n/a

FINANCIAL, CORPORATE AND UTILITIES
Title: UPS Local Business Awards
Media agency: Universal McCann
Media director: Adam Morton
Media planner: Amanda Barratt
Creative agency: McCann Erickson
Creative director: n/a
Account planner: n/a
Client: UPS
Brand: n/a
Marketing director: Nick Basford
Media brand manager: Sarah Bell

Title: Never Walking Alone - Supporting Liverpool's Bid For Champions
League Glory
Media agency: Universal McCann
Media director: Mark Middlemas
Media planner: Ben Reilly
Creative agency: McCann Erickson
Creative directors: Brian Cooper, Jason Stewart
Account planners: David Clements, Chris Gallery
Client: MasterCard
Brand: MasterCard's Champions League Sponsorship
Marketing director: Rita Broe
Media brand manager: Ben Rhodes

Title: HSBC Green Sale
Media agency: MindShare
Media director: Jane Riley
Media planner: Jane Riley
Creative agency: JWT
Creative director: n/s
Account planner: Lisa Bowcott
Client: HSBC
Brand: Sale
Marketing director: James Boulton
Media brand manager: Phil Mehl

GROCERY, SOFT DRINKS AND HOUSEHOLD
Title: Persil Happy Feet
Media agency: MindShare
Media director: Simon Bielby
Media planner: Nadine Kafena
Creative agency: n/s
Creative director: n/s
Account planner: n/s
Client: Unilever
Brand: Persil
Marketing director: n/s
Media brand manager: n/s

Title: Persil - Be My Coach
Media agency: Michaelides & Bednash
Media director: Steve Turner
Media planner: Lindsay Green
Creative agencies: JWT, Digit, Antidote
Creative director: Tim Ashton
Account planner: n/a
Client: Unilever
Brand: Persil
Marketing directors: Ros Walker, Paula Costa
Media brand manager: Jo Henderson

Title: New Covent Garden Soup
Media agency: Edwards Groom Saunders
Media director: Jez Groom
Media planner: Jez Groom
Creative agency: Hooper Galton
Creative director: Martin Galton
Account planner: Olivia Johnson
Client: Daniels Chilled Foods
Brand: New Covent Garden Soup
Marketing director: Nigel Parrott
Media brand manager: Andrew Ovens

IT AND CONSUMER DURABLES
Title: Orange
Media agency: Media Planning Group
Media director: Tanya Burns
Media planner: n/a
Creative agency: n/a
Creative director: n/a
Account planner: n/a
Client: Orange
Brand: Orange
Marketing director: n/a
Media brand manager: n/a

Title: Secondfest Presented By The Guardian and Intel
Media agency: Universal McCann
Media director: n/a
Media planner: Beth Handyside
Creative agency: McCann Erickson
Creative director: Tracey Stern
Account planner: Beth Handyside
Client: Intel
Brand: Core 2 Duo
Marketing director: Simon Shipley
Media brand manager: Simon Shipley

Title: Supercharging Music
Media agency: Universal McCann
Media directors: Abba Newberry,Tracey Stern
Media planners: Beth Handyside, Sarah Doughty, Sophia Durrani
Creative agency: McCann Erickson
Creative director: n/a
Account planner: n/a
Client: Intel
Brand: Core Duo 2
Marketing director: n/a
Media brand manager: Simon Shipley

Title: Hasbro Game.com
Media agency: OMD UK
Media director: Alex Ebdon
Media planner: Paul Guerrieria
Creative agency: Skive
Creative director: Louis Clement
Account planner: Ben Palmer
Client: Hasbro
Brand: Hasbro Games
Marketing director: Helen Martin
Media brand manager: Judith La Brasca

MEDIA AND ENTERTAINMENT
Title: The Mail On Sunday Brand Stewardship
Media agency: Starcom
Media director: Neil Allen
Media planner: Neil Allen
Creative agency: Bartle Bogle Hegarty
Creative director: Kevin Brown
Account planner: Kevin Brown
Client: The Mail on Sunday
Brand: The Mail on Sunday
Marketing director: Simon Davies
Media brand manager: Stuart Mays

Title: Budget 2007
Media agency: Universal McCann
Media director: Tony Mattson
Media planner: Charlie Newbery
Creative agency: CHI & Partners
Creative director: n/a
Account planner: Katherine Dulley
Client: Telegraph Media Group
Brand: Budget Coverage 2007
Marketing director: Katie Vanneck
Media brand manager: Emma Frazer

Title: The Simpsons Movie
Media agency: Vizeum UK
Media director: Tony Sumner
Media planner: Susie Bayes
Creative agencies: Synchronicity (AV), Tea (print), Substance (digital)
Creative director: Various
Account planner: Various
Client: 20th Century Fox
Brand: The Simpsons Movie
Marketing director: Elizabeth Kesses
Media brand manager: Chris Green

Title: Penguin - Dream Eaters
Media agency: Michaelides & Bednash
Media director: n/a
Media planner: n/a
Creative agency: Digit
Creative director: n/a
Account planner: Lindsay Green
Client: Penguin
Brand: Dream Eaters
Marketing director: Jane Rose
Media brand manager: Rob Williams

Title: You Want Sun. Come And Get Sun
Media agency: i-level
Media director: Sarah Treliving
Media planners: Kate Burton, Daniel Landes
Creative agency: Euro RSCG 4D
Creative director: Oliver Eriksson
Account planner: Felicity Webster
Client: The Sun
Brand: thesun.co.uk
Marketing director: Roland Agambar
Media brand manager: Ben Hughes

Title: Yahoo! Answers Launch
Media agency: Carat
Media director: Joe Molony
Media planner: Simon Williams
Creative agency: Ogilvy
Creative director: Thierry Leray
Account planner: Thierry Leray
Client: Yahoo!
Brand: Yahoo! Answers
Marketing director: Greg Grant
Media brand manager: Pete Danks

PUBLIC SECTOR AND CHARITIES
Title: Police Community Support Officers
Media agency: Manning Gottlieb OMD
Media director: Andrew Mortimer
Media planner: David Bratt
Creative agency: M&C Saatchi
Creative director: n/s
Account planner: Bridget McCann
Client: Home Office
Brand: Police Community Support Officers
Marketing director: Cerys Adams
Media brand managers: Chris Kirby, Lynn Fidler, Richard Bowdery

Title: Prostate Cancer Reseach Foundation
Media agencies: The Communications Agency, Experience
Media director: The Communications Agency
Media planners: Robert Prevezer, Antony Clifton
Creative agency: The Communications Agency
Creative director: Alan Curson
Account planner: Robert Prevezer
Client: Prostate Cancer Reseach Foundation
Brand: Prostate Cancer awareness
Marketing director: Emma Halls
Media brand manager: Emma Halls

Title: Reveal The Hidden Truth
Media agency: Mediaedge:cia
Media director: Stuart Sullivan-Martin
Media planner: Lucy Davis
Creative agencies: Farm, Kitcatt Nohr Alexander Shaw, Lean Mean Fighting
Machine
Creative directors: Gregor Findlay, Kevin Colquhoun (Farm), Ben Gollik,
Phil Wyatt (Kitcatt Nohr Alexander Shaw), Sam Ball, Dave Bedwood (LMFM)
Account planners: Paul Jeffrey (Farm), Amanda Griffiths (Kitcatt Nohr
Alexander Shaw)
Client: Department of Health/COI
Brand: Secondhand smoke
Marketing director: Sheila Mitchell
Media brand managers: Richard Chattaway (Department of Health), Peter
Sayer (COI)

TRAVEL AND LEISURE
Title: Ladbrokes Online Bingo
Media agency: Edwards Groom Saunders
Media director: Pete Edwards
Media planner: Pete Edwards
Creative agency: Leo Burnett
Creative director: Jonathan Burley
Account planner: Sophie Morrison
Client: Ladbrokes
Brand: Online Bingo
Marketing director: Paul Corson
Media brand manager: Paul Corson

Title: Oasis
Media agency: PHD
Media director: Marek Mossakowski
Media planner: Stephen Roast
Creative agency: Freud Communications
Creative directors: Dave Waters, Simon Riley
Account planner: Hugh Cameron
Client: Expedia.co.uk
Brand: Expedia.co.uk brand activity
Marketing director: Elyas Chowdhury
Media brand manager: James Mooring

Title: Nike Kisstory
Media agency: Emap Advertising
Media director: n/a
Media planner: n/a
Creative agency: n/a
Creative director: n/a
Account planners: Anthony Mouskoundi, Claire Cochrane
Client: Nike
Brand: Air Max
Marketing director: n/a

BEST TOTAL COMMUNICATIONS PROGRAMME
Title: Prostate Cancer Reseach Foundation
Media agencies: The Communications Agency, Experience
Media director: The Communications Agency
Media planners: Robert Prevezer, Antony Clifton
Creative agency: The Communications Agency
Creative director: Alan Curson
Account planner: Robert Prevezer
Client: Prostate Cancer Reseach Foundation
Brand: Prostate Cancer Awareness
Marketing director: Emma Halls
Media brand manager: Emma Halls

Title: Virgin Media Launch
Media agencies: Goodstuff Communications, Manning Gottlieb OMD
Media director: Andrew Stephens
Media planner: Paul Gayfer
Creative agencies: Rapier, Rainey Kelly Campbell Roalfe/Y&R
Creative directors: John Townsend, Ben Priest
Account planner: Alex Naylor
Client: Virgin Media
Brand: Launch
Marketing director: Lisa McCormack
Media brand manager: Natasha Oram

Title: Galaxy Reading
Media agency: MediaCom
Media directors: Andy Walsh, Joanne Higginson
Media planners: Andy Walsh, Joanne Higginson
Creative agency: n/s
Creative director: n/s
Account planner: n/s
Client: Masterfoods
Brand: Galaxy
Marketing director: n/s
Media brand manager: n/s

Title: New Covent Garden Soup
Media agency: Edwards Groom Saunders
Media director: Jez Groom
Media planner: Jez Groom
Creative agency: Hooper Galton
Creative director: Martin Galton
Account planner: Olivia Johnson
Client: Daniels Chilled Foods
Brand: New Covent Garden Soup
Marketing director: Nigel Parrott
Media brand manager: Andrew Ovens

BEST USE OF RESEARCH
Title: Unilever Posters Creative Optimiser
Media agency: MindShare
Media director: Julia Ayling
Media planner: Julia Ayling
Creative agency: n/s
Creative director: n/s
Account planner: n/s
Client: Unilever
Brand: Unilever
Marketing director: n/s

Title: Real World Street
Media agency: MediaCom
Media directors: Frances Williams, Joe Bonnell
Media planners: Frances Williams, Joe Bonnell
Creative agency: n/s
Creative director: n/s
Account planner: n/s
Client: Real World Street
Brand: Research
Marketing director: n/s