Campaign Poster Advertising Awards 1997: The Sponsors Profiles - Best Automotive Poster - Blade

Blade gets the best value and gives the best value in outdoor.

Blade gets the best value and gives the best value in outdoor.

We succeed because our primary focus is to get as near to the perfect

market knowledge as we can. To achieve this we maintain by far the

biggest resource in outdoor buying in both head office and the field. We

are the biggest buying point in the industry, and that is a definite

advantage to our clients. Uniquely we are able to have a specialist in

every segment of the market and we operate in all aspects of the market

every day.

Blade is focussed and far ahead of the rest. In the past year Blade

bought 50 per cent of the quality package market.

Blade’s clients have 20 people working for them on their buying


How many have you got?

We are happy to sponsor the Poster Awards because we think it is an

opportunity to target the right people. You are reading this so thank

you for making this another successful bit of buying.

Steve Wilson, managing director of Blade, is also Chairman of the Poster

User Group and a member of the Postar Development Advisory Group.


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