SILVER AWARD
TITLE: Hot dog
AGENCY: Leo Burnett
CLIENT: John Hawkes, chief marketing officer, McDonald's
CREATIVE DIRECTORS: Mark Tutssel, Nick Bell
ART DIRECTOR: Mark Tutssel
COPYWRITER: Nick Bell
TYPOGRAPHER: Mark Cakebread
PHOTOGRAPHER: Andy Roberts
FINALISTS
TITLE: Star Trek
AGENCY: TBWA/London
CLIENT: Russel Hopson, marketing director, Science Museum
CREATIVE DIRECTOR: Trevor Beattie
ART DIRECTOR: Paul Belford
COPYWRITER: Nigel Roberts
TYPOGRAPHER: Paul Belford
PHOTOGRAPHER: Laurie Haskell
TITLE: Spots
AGENCY: Bartle Bogle Hegarty
CLIENT: Stewart Kenny, managing director, Paddy Power
CREATIVE DIRECTOR: Russell Ramsay
ART DIRECTOR: Rik Brown
COPYWRITER: Jon Fox
TYPOGRAPHER: Matt Kemsley
PHOTOGRAPHER: Dod Miller
TITLE: Dog
AGENCY: Bartle Bogle Hegarty
CLIENT: Stewart Kenny, managing director, Paddy Power
CREATIVE DIRECTOR: Russell Ramsay
ART DIRECTOR: Rik Brown
COPYWRITER: Jon Fox
TYPOGRAPHER: Matt Kemsley
PHOTOGRAPHER: Dod Miller
TITLE: Top shelf
AGENCY: Bartle Bogle Hegarty
CLIENT: Stewart Kenny, managing director, Paddy Power
CREATIVE DIRECTOR: Russell Ramsay
ART DIRECTOR: Rik Brown
COPYWRITER: Jon Fox
TYPOGRAPHER: Matt Kemsley
PHOTOGRAPHER: Dod Miller.
