Campaign Press Awards Silver Anniversary 1998 - Sponsor Profiles - Best Advertisement in Regional Newspapers - Northcliffe Newspapers

Northcliffe is fast becoming a diversified specialist in regional media.

Northcliffe is fast becoming a diversified specialist in regional


Northcliffe Newspapers is the second-largest regional newspaper

publisher in the UK and has 25 publishing centres. The South West, South

East, East Midlands, East Yorkshire, Lincolnshire, South Wales and

Scotland are Northcliffe’s dominant areas, which produce 641 newspaper

titles. Northcliffe Newspapers is the largest publisher of regional

dailies and produces more than 3 million newspapers in one day.

A new arm of Northcliffe is embracing the electronic age in order to

provide local news, services and information through the online world of

the Internet. Formed in mid-1997, Northcliffe Electronic Publishing is

driving Northcliffe’s newspaper titles to the cutting edge of the

Internet. Northcliffe is currently leading the regional press in

developing ’digital communities’, tailored to the needs of local people.

Seventeen online communities will be created in total, beginning with

one in Staffordshire, which was launched in February 1998.

The direct marketing division - Northcliffe Direct Distribution (NDD) -

is the fourth largest distributor of unaddressed items in the


NDD has the capacity to provide market coverage of up to 17 million

households, and offers a wide range of delivery options.

This year, Northcliffe Press - the contract print division - is

celebrating its tenth anniversary. Northcliffe Press is the largest

coldset print company in the UK, printing for many reputable publishers

including the Daily Mail, the Mail on Sunday, News International,

Johnston Press, Trinity Newspapers and the Racing Post.

Northcliffe Exhibitions provides creative solutions to clients searching

for new interactive strategies. This year, Northcliffe Exhibitions will

organise a unique Home Computer Show to tour eight of Northcliffe’s

major regional centres: Leicester, Nottingham, Stoke-on-Trent, Aberdeen,

Hull, Derby, Exeter and Swansea. This will provide a ’see, try and buy’

environment for regional and national suppliers. At the end of the year,

it will also run the Finest Wine and Food Show in conjunction with


Continual development throughout Northcliffe ensures that the group

strengthens its traditional publishing business as well as positioning

itself towards the electronic publishing future - Northcliffe continues

to lead the way in, and for, the regional communities it champions.