Canon "power to your next step" by Mcgarrybowen London

Canon has launched a TV ad running across the EMEA region until August, created by Mcgarrybowen London. The ad, directed by Thomas Hilland and appearing in 30- and 60-second versions, shows Canon users challenging themselves with image capture and production, including shooting using zoom while canoeing at a dramatic glacier and low-light shooting of stars. The ad was written by Richard Holmes, art directed by Remco Graham and directed by Thomas Hilland through Partizan.

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