Capital Radio has poached MediaVest’s commercial director, Linda
Smith, to become the managing director of Capital Radio Advertising.
For Smith, the appointment marks a return to the radio sales company
after a three-year absence. She worked at Media Sales & Marketing, the
station’s former sales operation, for four years.
Smith succeeds Fru Hazlitt, the sales director of Capital Radio
Advertising, who left at the end of last year to join Yahoo! as its
European sales director. However, Smith’s role will be a beefed-up
version of Hazlitt’s, with added responsibility for the expanding
internet division, Capital Interactive.
Paul Davies, Capital Radio’s commercial director, to whom Smith will
report, said: ’With our business about to expand further into the
digital age, both through new radio services and a significantly
enhanced internet presence, I am sure Linda will play a major part in
building upon the success we have already enjoyed.’
Capital Advertising generates more than pounds 100 million of national
advertising revenue each year, and accounts for around 80 per cent of
the group’s radio turnover. Smith will have around 130 people under her
’It is the only position that could have persuaded me to leave
MediaVest,’ Smith said. ’The chance to run the UK’s most successful
media sales team within a major plc company at this stage in the
business’s life is too exciting a challenge to refuse.’
Although Hazlitt’s resignation came as a surprise to Capital, Davies
explained that Smith was the obvious candidate. ’Having recruited and
worked with Linda at MSM, I know what enormous talent she has. The past
two years at MediaVest will only have added to her considerable
experience,’ he said.