England footballers and the novelist, Jackie Collins, star in the
latest campaign for Canon’s Sure Shot camera.
The ads, by CDP, show people who want a perfect photo of them with their
The soccer stars, David Seaman, Rob Lee, Les Ferdinand and Ian Wright,
all appear with a golfer. The headline says: ’I’d just sunk a blinder on
the 14th, when half of England pitched up.’
The second ad shows a Jackie Collins fan with her heroine. The endline
is: ’Sure Shot. Because you won’t get a second chance.’
The ads will appear in the national and style press at the end of
October, as well as on posters in London and the South-east. They were
written by Tad Safran and art directed by Tim Brookes. Brendan
O’Sullivan was the photographer on the footballers execution and
Alaisdair Thain on the Jackie Collins execution.
Media is handled by CDP Media.