This Thursday (19 May), Londoners will be invited to receive a free massage, which will appear to be inside a two-metre-high Chang Beer bottle built to replicate the brand new green bottle design that has just launched in the UK. Award-winning masseuses will be offering free, Thai based massages from 12-8pm
To promote the activation, devised by AgencyUK, Chang Beer brand ambassadors will be touring a Chang Beer-branded tuk tuk around the area, encouraging commuters to get a lift to their free massage, as well as free samples of Chang Beer.
Limited edition ‘Land of Smiles’ beer mat masks will also be handed out as part of a social media competition which will launch on the same day. Participants will have the chance to win a pair of return flights to Thailand by posting selfies using the Chang Beer ‘Land of Smiles’ beer mat masks onto social media using. The beer mat masks will be available at a variety of Thai restaurants in London and beyond, as well as from the sampling activation.
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