Channel 4 "Voices of 4" by 4Creative

Channel 4 has found a diverse range of people who have a connection with the number four, for its latest batch of continuity idents.

Those taking part in the work include a blind footballer who wears the number four shirt, a silver surfer with the number four on her beachside hut, and the Year 4 class at the world’s only Manx Gaelic speaking school.


Head of marketing, C4
Deputy head of marketing
Marketing executive
Agency and production company
Executive creative directors
Creative director
Creative team
Senior account director
Senior producer
Senior digital producer
Digital producer
Street casting
Director of photography
Sound recordist
Art director
Online post production
Audio post