Chris Ridd lands planning director role at Isobel

Isobel, the independent advertising agency, has appointed Chris Ridd to the newly created role of planning director.

Chris Ridd: becomes planning director at Isobel
Chris Ridd: becomes planning director at Isobel

Ridd will work across the agency's entire portfolio, reporting to Steve Hastings, planning partner for the agency.

Ridd joins Isobel from sister VCCP agency SFW, where he worked as senior planner across a number of accounts, including Southern Railway and MORETH>N, for which he led the strategy on the MORETH>N FREEMAN campaign.

Before working for SFW, Ridd was at Kitcatt Nohr Alexander Shaw for three years, where clients included Waitrose, John Lewis and the NSPCC.

Hastings said: "Chris is an important hire in strengthening our senior team and planning capability, and brings with him a wealth of experience with some impressive campaigns under his belt."

In January, Isobel won the £5m Jackpotjoy account, beating M&C Saatchi, DraftFCB and Creature in a competitive pitch.

Isobel has also worked with Bernard Matthews, Werther's Original and Kettle Chips.

Follow Nick Batten on Twitter @NickBatten2

Become a member of Campaign

Get the very latest news and insight from Campaign with unrestricted access to , plus get exclusive discounts to Campaign events

Become a member

Looking for a new job?

Get the latest creative jobs in advertising, media, marketing and digital delivered directly to your inbox each day.

Create an alert now

Partner content