Cifas "Data to go" by Bartle Bogle Hegarty

Cifas, the UK's leading fraud prevention service, has launched "Data to go" online to raise awareness of identity fraud.

The work was filmed in a London coffee shop with hidden cameras that captured customers' baffled reactions during a real stunt where their personal data, all found on public websites, was revealed to them live on a coffee cup.

Become a member of Campaign from just £51 a quarter

Get the very latest news and insight from Campaign with unrestricted access to campaignlive.co.uk, plus get exclusive discounts to Campaign events.

SUBSCRIBE