Wright joins from Draft London, where she was the client services director for two years. In her new role, Wright will be responsible for developing Proximity's international client portfolio.
She will also be charged with handling the pan-European InterContinental Hotels Group account, which the agency won in January.
Wright said: "Managing and developing a brand on a global scale is one of the most exciting aspects of marketing. I'm delighted to join Proximity at this time of growth."
Amanda Phillips, the managing director of Proximity London, said: "Claire has outstanding experience with international brands and her proven ability to manage international accounts speaks for itself. Proximity's international portfolio is continuing to grow and Claire will be a major asset in the further development of this."
Wright spent five years at Draft. She joined Lowe Direct in 2000 as an international account director on 3Com, before the two agencies merged in 2002. She become the client services director in 2003.
Her early career included two years at OgilvyOne as the management supervisor for American Express across Europe, Middle East and Africa.
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