CLOSE-UP: PICK OF THE WEEK

Gordon MacMillan chooses the Apple iMac spot by TBWA Chiat/Day: ’In recent years, Apple has excelled in print and now it has a TV ad of equal stature. Five brightly coloured iMacs dance around to the Rolling Stones track, She’s a Rainbow. There goes pounds 1,000 of my hard-earned cash.’ Created by Lee Clow, Ken Segall, Rob Palmer, Jennifer Golub and Michael Rylander at TBWA Chiat/Day; directed by Mark Coppos through Coppos Films.

Gordon MacMillan chooses the Apple iMac spot by TBWA Chiat/Day: ’In

recent years, Apple has excelled in print and now it has a TV ad of

equal stature. Five brightly coloured iMacs dance around to the Rolling

Stones track, She’s a Rainbow. There goes pounds 1,000 of my hard-earned

cash.’ Created by Lee Clow, Ken Segall, Rob Palmer, Jennifer Golub and

Michael Rylander at TBWA Chiat/Day; directed by Mark Coppos through

Coppos Films.



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