Jade Garrett thinks the Ariel tablets ad from Saatchi & Saatchi is
completely irrelevant: ’When I’m trying to decide which brand of washing
tablets to buy, I have to confess I’m not in the least bit interested in
the fact that women are having babies at 40.And I certainly couldn’t
care less that those children like itsy-bitsy spiders. What I want to
know is does the bloody product do the job? To top it all, the voiceover
is so patronising - I hate it.’