CLOSE-UP: TURKEY OF THE WEEK

Jade Garrett thinks the Ariel tablets ad from Saatchi & Saatchi is completely irrelevant: ’When I’m trying to decide which brand of washing tablets to buy, I have to confess I’m not in the least bit interested in the fact that women are having babies at 40.And I certainly couldn’t care less that those children like itsy-bitsy spiders. What I want to know is does the bloody product do the job? To top it all, the voiceover is so patronising - I hate it.’

Jade Garrett thinks the Ariel tablets ad from Saatchi & Saatchi is

completely irrelevant: ’When I’m trying to decide which brand of washing

tablets to buy, I have to confess I’m not in the least bit interested in

the fact that women are having babies at 40.And I certainly couldn’t

care less that those children like itsy-bitsy spiders. What I want to

know is does the bloody product do the job? To top it all, the voiceover

is so patronising - I hate it.’