Comic Relief "Funny is power" by Pablo

Comic Relief has enlisted actors Dame Judi Dench and Benedict Cumberbatch for a campaign discussing the nuances of human nature, ahead of this year's Red Nose Day.

The ad begins as Dench asks: "What is it to be human?"

The Academy Award-winning actor goes on to ponder the unifying and dividing aspects of the human experience, from family and marriage to protests and civil unrest.

Dench then declares that the one thing that unites us all is that "this is pretty funny", before sucking Cumberbatch’s face – with a vacuum cleaner.

The ad ends with the tagline: "Funny is power, and we’ve never needed that power more."

The TV ad is set to go live this week alongside digital and out-of-home activity, ahead of BBC One’s Red Nose Day on 19 March.


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