When I first head about Computer Active I thought that every
computer user’s dream had come true: tips and techniques on how to get
fit while using a PC. But instead of being the geeks’ answer to GQ
Active, Computer Active is another technology title, albeit one which is
more in the mainstream.
One of the best things about Computer Active is the format - unlike its
bloated competitors that often contain hundreds of pages of advertising
and four CD-Roms glued to the cover, Computer Active is lean and
The contents are fairly good, too.
The magazine is trying to be the one-stop-shop for consumers who want to
join the technology revolution. It contains news and features on just
about everything hi-tech: Internet tips, software reviews, hints and
tips on mobile phones, games, consoles, hardware and gadgets. Many
specialist titles, especially those focusing on computer games and the
Internet, are more comprehensive, but they appeal to more experienced
users who know their stuff (teenagers and ’early adopters’). Computer
Active reads like it is, aimed at ’latecomers’ - parents and teachers -
who understand the need to know more about computing but don’t know
where to start.
One of the coolest things about this magazine is the ’jargon buster’
column that appears alongside the features and explains what things like
Cache, USB ports and PCI slots are. The bottom line is that some
consumers find computers daunting. Computer Active helps take the rocket
science out of computing and aims to make consumers more educated before
visiting PC World or ordering their next 16MB of RAM on the Web.