Confused.com "Confusion to clarity" by Karmarama
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Advertiser
Confused.com -
Agency
Karmarama
Goodbye, James Corden.
The actor gets the boot in a new campaign that aims to resurrect Confused.com’s founding mission of navigating the insurance landscape. Introducing the end line, "Don’t be confused. Be Confused.com," the ad stars actor Timothy Murphy, who has appeared in shows including Sons of Anarchy and True Detective. Murphy plays a calm and collected driver who moves through a frenzied urban landscape while lamenting the over-abundance of stimulus and options for consumers in a poetic voiceover. It is a tonal shift in advertising for the brand, which first brought on Corden just over two years ago.