'Jeans, Guitar & Tennis' Beattie McGuinness Bungay is launching an ad campaign to remind viewers that they can spend any money they save on their insurance on something more enjoyable.

The camapign has three differnt TV ads, the first shows a train announcer haunted by the guitar he could have bought if he'd saved, the second a woman who wishes she could have bought a new pair of jeans and the last a tennis racket.