Correction: Smirnoff creative account

In the 1 September issue of Campaign, we stated that the global Smirnoff creative account had moved from BBH to JWT. In fact, it was the Smirnoff Ice brand that moved. BBH and Diageo had agreed that the Smirnoff ready to drink business should be reassigned in order to leave BBH free to pursue beer accounts, which Diageo views as competitive.

Become a member of Campaign from just £51 a quarter

Get the very latest news and insight from Campaign with unrestricted access to campaignlive.co.uk ,plus get exclusive discounts to Campaign events

Become a member

Looking for a new job?

Get the latest creative jobs in advertising, media, marketing and digital delivered directly to your inbox each day.

Create an alert now

Partner content