Currys PC World "there's a gadget for that" by Abbott Mead Vickers BBDO

Currys PC World's Christmas campaign with the actor Jeff Goldblum was one of the advertising triumphs of the season. Now the brand is back with more humour in its idents supporting the The Gadget Show.

Abbott Mead Vickers BBDO, which also created the Christmas campaign, was behind the new idents. The ten-second spots, which will run during The Gadget Show on Channel 5, show people failing miserably in basic domestic situations before explaining "there’s a gadget for that" and then pointing to a product available at Currys that could solve their problem.