Feature

The daredevil of media

Cormac Loughran, the chief marketing officer at Aegis Media, has had a flying start to his time at the group.

Since joining in autumn last year, he has helped Carat nick two big accounts from his old agency MEC and has now been crowned "king of the mountains".

During last week's Aegis ski trip, Loughran achieved the distinction of being the fastest man on the slopes after bombing down a black run at 96km per hour.

We're not sure how wise his actions were, given he was out on a session until gone 4am that very morning. But, using a mobile app, the competitive Loughran was able to see off his colleagues' challenges to give him something to boast about for the next year.

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