The Trade Desk

Day 8: Watch - media agencies on threats and opportunities

Campaign and The Trade Desk gathered media agencies to discuss the challenges they expect to face in the future - and the opportunities they present

Campaign and The Trade Desk gathered experts from top media agencies to discuss what the next 20 years will hold for the industry, and the challenges and opportunities they expect to encounter. Watch this video for the lowdown – and check out our in-depth feature for their insights!


We're counting down the days until the Cannes Lions kick off – and we've got something new for you every day until the festival starts. Check back here daily for articles and insights – or just something to stoke your anticipation for the big event.

Countdown to Cannes

Day 6: Four years, four themes

About The Trade Desk

The Trade Desk is a technology company that empowers buyers of advertising. The Trade Desk provides a self-service platform that enables ad buyers to manage data-driven digital advertising campaigns using their own teams across various advertising formats, including display, video, and social, and on a multitude of devices, including computers, mobile devices, and connected TV.

Headquartered in Ventura, Calif., The Trade Desk has offices across the United States, Europe, and Asia.