DDB unveils 'carousel' follow-up for Philips

LONDON - DDB London has unveiled the official trailer for its follow-up to the Cannes Grand Prix-winning Philips 'carousel'. It reveals that each of the five new online films shares the same script.

Produced by Ridley Scott Associates, the five films tell a story surrounding the central character of a unicorn. Each of the five directors involved interpreted the script in a variety of styles, from action to CGI animation, with the aim of promoting Philips televisions as the only way to view this breadth of cinematic treatments.  

Launching officially on 8 April, the films will be available to view on the Philips Ambiplayer, an online media player, created by Tribal DDB Amsterdam.