The Clear Channel Outdoor Planning Awards are run as a joint venture by the Brand Republic Group, which includes Campaign and Media Week, and Clear Channel.
Celebrating the most effective and intelligent planning in the outdoor medium from the last 12 months, the awards mark their ninth consecutive year with the addition of a new category.
The new Best Use of Data and Insight in Outdoor category recognises the importance of data and insight in planning campaigns with unprecedented accuracy.
With the extended deadline, outdoor planners and buyers now have until 6 February to enter for the chance to win the Grand Prize of £30,000 of ad space for their client, plus a luxury short European break for two. Individual category winners will each take home a £1,000 prize.
An expert panel drawn from media and creative agencies and chaired by the Media Week editor and Campaign’s head of media, Arif Durrani, will judge submissions, with the winners to be revealed at an evening ceremony in April.
The six categories are:
Best use of outdoor in a multi-media campaign
Best use of multiple formats in outdoor
Best use of continuity and long-term brand-building in outdoor
Best use of innovation in outdoor
Best use of digital in outdoor
Best use of data and insight in outdoor
For more details, and to submit an entry, visit the Clear Channel Outdoor Planning Awards website.
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