Debenhams "Do a bit of you know you did good" by Mother

Debenhams spotlights thoughtful givers in a break from Christmas advertising convention.

The ads by Mother show the moment when the giver realises they have found the perfect present, and a soundtrack of Kiki Dee’s Star begins to soar. Debenhams will also have Christmas markets and food and drink pop-ups in stores across the country. It is part of the retailer’s push to "reclaim the joy of shopping" and make shops a social destination.