Diary: Adland's most affluent realise their true worth

Despite the expense accounts, earn-outs and millionaire playboys synonymous with the advertising industry, last weekend's Sunday Times Rich List showed that the wallets of its senior statesmen are positively dwarfed by some of the country's biggest success stories from other industries.

To get half as much recognition as sectors such as finance and retail, the likes of Johnny Hornby and the VCCP boys are going to have to open and sell a few more agencies in the coming months.

In adland, the only notables to reach the top 1,000 were the Saatchi brothers and Sir Martin Sorrell.

Maurice and Charles were placed at 312 (down from 246 in 2006) with a fortune of £231 million, while Sorrell shot up 72 places to 608 with £115 million to his name. This means the WPP boss now sits 11 places above the Beckhams.

However, with Sorrell's closure of the United business in London and David Beckham's multimillion pound deal with LA Galaxy, could this change next year?

From the media industry, the highest entry went to the Barclay brothers, who came in at number 30 overall (down from 24) with a fortune of £1.8 billion.

The list saw a number of new entries, one of whom being Irina Abramovich, who, with a fortune of £155 million, found her way to 452 following a plump divorce settlement from her husband, Roman.