Everyone needs their own planner, as the winner of MasterChef and one-time washroom media bod, Dhruv Baker, can testify. Baker, who won the competition in April this year, is married to Aileen Ross, a planner at Abbott Mead Vickers BBDO. The chef, whom the MasterChef judges said has the "palate of an angel", quit his old job at Hi-Tech Media, in the hopes of opening his own restaurant. His wife has decided to play an active role in managing his post-MasterChef career. As Baker is cooking up a menu in a pop-up restaurant at Meza Soho next week, it looks like the AMV-style planning is already paying off.
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