Ben Davey, Metro’s head of trading, was eager to impress when he
was a young executive selling the record and entertainment slot at the
’I was going round all the record companies trying to knock out a few
ads. One was a reggae label with Shabba Ranks on its books. It said it
had a bit of money to promote Shabba, who was doing an in-store record
signing later that week. I sold them an ad but they hadn’t got any copy,
so I said I would knock some up. Back at the office, I found a Tower
Records logo and put together some copy announcing Mr Ranks’ imminent
visit to their premises in Piccadilly Circus. The problem was, I forgot
to tell the store and didn’t bother asking their permission for the use
of the logo.
’A couple of nights later, I was watching the local news on TV. It led
with a story about a riot at Tower Records in Piccadilly Circus during a
visit by Shabba Ranks, with 5,000 steamers looting the place.
’Needless to say, Tower Records didn’t see the funny side and we didn’t
carry any of their business for a while afterwards.’