Diary: Indian summer?

How about this for a creative idea's Indian summer?

On the left is a poster for the food manufacturer Saffola, which has just appeared in India featuring a girl hungrily glugging cooking oil from a crisp packet. On the right is a strikingly similar British Heart Foundation ad from 2006, created by The Design Group. Coincidence or creative minds thinking alike? Who can tell? But it's certainly Food4Thought.