Diary: Ingram starts Sports Revolution at Woking

Despite founding the upstream planning consultancy The Ingram Partnership, Chris Ingram still has an eye for striking a good media deal. Especially when he has an interest in the two companies involved.

He's using his ownership of Woking Town FC to put business the way of SportsRevolution, an outdoor media owner in which Ingram has invested.

SportsRevolution has been invited to install billboards and even urinal advertising at Woking's ground.

But is a fan's presence at a Woking home match worth as much as those at Chelsea or Arsenal? Ingram's legendary skills will be pushed to the limit in agreeing the fee with SportsRevolution.