It's not often you hear J. Walter Thompson's Allen Thomas
describing an unsung hero of the agency as a "legend". Doubtless the
lady in question, a certain Daniele Ferreyrol, will be even more
Ferreyrol, who is leaving the agency after nearly 30 years, endeared
herself to colleagues through her rather unique and sporadic command of
the English language - which, according to Thomas, has become
progressively worse with each year.
"Only last week she told me someone had given her 'a complete cotton
wool story', so she told him to 'keep his knees to the grindstone'," he
You might wonder how a shred of constructive work could come out of
someone with such bizarre rhetoric, but those Gallic charms always shone
It seems she will be sorely missed.