Diary: This is the Modern World

The adland veteran and former vice-chairman of Abbott Mead Vickers BBDO Alfredo Marcantonio is compiling a book on the birth of Mod culture.

The tome covers the birth of the London Mod movement, between 1959 and 1964. Many Mods worked in adland at the time, including a young Dave Trott. So if there are any ageing Mods out there with pictures or stories that Marcantonio could include, please get in touch with him at marc@m-p-h.net. Rockers need not apply.