Diary: Pick of the week - Bartle Bogle Hegarty/Robinsons

Kate Nettleton loves the latest Robinsons ad by Bartle Bogle Hegarty:

"There's something about this that just makes me smile. The detail in the little bird's home - from the claw-shaped wellies and Tweet magazine to worm sausages and a human cuckoo clock that says 'hello' - makes it truly captivating. What's more, the ad cleverly gets across the 'natural' message without being at all patronising." The spot was written by Matt Waller, art directed by Dave Monk and directed by Andy McLeod through Rattling Stick.