DIARY: Pick of the week - Birds Eye Potato Waffles

Camilla Palmer loves HHCL & Partners' poster ads for Birds Eye Potato Waffles: "These hang together beautifully - the tabloid pisstake, the starred-out naughty bits and the double-entendre endline. I hope they fly off the shelves. A copy of Campaign Screen - featuring the best new ads -goes to the copywriter Jayne Narar and the art director Jo Webb.

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