"This is glamorous, elegant and has a slightly cruel twist, which is always fun. The brand has clearly relaxed into and is revelling in its adopted 60s aesthetic. Bringing in the Hollywood directors Wes Anderson and Roman Coppola has helped turned this smooth spot into a gem." The production company was Moxie Pictures.
Stella Artois has had more than its fair share of Picks of the Week, but the brilliance of the latest spot, "apartomatic", by Mother gives Anne Cassidy no other choice but to Pick it again: