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Diary: Pick of the week - Rainey Kelly Campbell Roalfe/Y&R - BBC Olympics trailer

Larissa Vince loves the new BBC trailer for its Olympics coverage, by Rainey Kelly Campbell Roalfe/Y&R with Damon Albarn and Jamie Hewlett of Gorillaz:

"I heard the music from the kitchen and walked back into the living room just so I could watch it again. The animation and music are great, and all credit to the BBC for avoiding shots of sports stars in action and going with a film that helps create a genuine sense of anticipation about the event." The spot was art directed by Pete Candeland and Rob Valley.

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