Diary: Pick of the week - RKCR/Y&R - BBC

Matt Williams is pleased to see Rainey Kelly Campbell Roalfe/Y&R continue its strong work for the BBC:

"The Bafta-winning spot to promote the Beijing Olympics was great, but this is just as good. The animation is sharp and a brilliant story is told. I usually only watch the summer Games, but this has certainly got me in the mood to follow the events in Vancouver this month."

The ad was written and art directed by Freddy Mandy and Tim McNaughton, and directed by Marc Craste through Studio AKA.