Diary: Pick of the week - Saatchi & Saatchi/New Directors' Showcase

Larissa Vince loves the Chris Palmer viral for Saatchi & Saatchi's New Directors' Showcase:

"It's easy to be creative when your own agency is the client, but this spot is funny enough to raise a smile from even the most jaded of adland cynics. Look out for the bit where Chris complains that the oranges are not orangey enough and wonders whether he can change them in post-production. You won't be able to miss the part where he gets gunned down by the new guy who's after his job." It was written by Howard Green, art directed by Pablo Videla and directed by Palmer through Gorgeous.