Diary: Pick of the week - Saatchi & Saatchi/Toyota

Noel Bussey is bowled over by Saatchi & Saatchi's viral for Toyota:

"Yes, it's easy to be funny and edgy in virals - the BACC can't stop you filming a man being launched from a moving vehicle into some giant bowling pins - but so often they are after-thoughts with poor production values. Not this - from the post-production to the wardrobe (I'd love one of the shirts), it's better than anything else at the moment." It was written and art directed by Pablo Videla and Howard Green and directed by Owen Harris at Hungry Man.