Diary: Pick of the Week - Sure

James Hamilton is impressed by Lowe London's stunt-drenched spot for Sure: "I can only wonder at how much cash Lowe chucked at this one, but whatever it cost, it would be cheap at twice the price: the commute to work in Stunt City takes in car crashes, wheelies, human torches and leaps from windows, all shot with an air of detachment that borders on the comatose. So much better than anything Sure has done before." Written by Geoff Smith, art directed by Simon Butler and directed by Ivan Zacharias via Stink.