DIARY: Pick of the week

Caroline Marshall picks the cinema spot for the Big Issue that parodies and runs alongside the Barclays ’big’ ad: ’You hear people suggest that this kind of work - charity, done for free - isn’t ’real advertising’ on a par with cars or detergents. If that were true then all of the ads out there for small clients would be great ads, which they’re not.’ Directed and written by Sara Dunlop through Brave Films, co-written by Rosie Arnold at Bartle Bogle Hegarty.

Caroline Marshall picks the cinema spot for the Big Issue that

parodies and runs alongside the Barclays ’big’ ad: ’You hear people

suggest that this kind of work - charity, done for free - isn’t ’real

advertising’ on a par with cars or detergents. If that were true then

all of the ads out there for small clients would be great ads, which

they’re not.’ Directed and written by Sara Dunlop through Brave Films,

co-written by Rosie Arnold at Bartle Bogle Hegarty.