DIARY: Pick of the week

Jade Garrett chooses BMP DDB’s first TV work for Asserta Homes: ’My fellow journalists couldn’t see the fun in this ad (’Jade, it’s crap and you shouldn’t be allowed to choose it’) hasn’t swayed me from thinking it’s very funny indeed. The site aims to take the hassle out of buying a home by letting you do it online. The harassed toddler who resorts to stealing house pets to relieve his boredom is the perfect way to illustrate the site’s appeal.’ Written by Patrick McClelland, art directed by Grant Parker and directed by Darren Walsh at Aardman Productions.

Jade Garrett chooses BMP DDB’s first TV work for Asserta Homes: ’My

fellow journalists couldn’t see the fun in this ad (’Jade, it’s crap and

you shouldn’t be allowed to choose it’) hasn’t swayed me from thinking

it’s very funny indeed. The site aims to take the hassle out of buying a

home by letting you do it online. The harassed toddler who resorts to

stealing house pets to relieve his boredom is the perfect way to

illustrate the site’s appeal.’ Written by Patrick McClelland, art

directed by Grant Parker and directed by Darren Walsh at Aardman

Productions.



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