Diary: Planning her time well

Juggling that work-life balance is a problem for many in adland, but CST The Gate's media planner Louise Wood takes this to extremes.

CST The Gate's Louise Wood
CST The Gate's Louise Wood

Wood is a top-class heptathlete and hurdler and is in training for the European Athletics Championships in July while also hoping to land a spot in Team GB for the London Olympics. Somehow, she manages to combine a tough training regime (she is just back from three weeks of "high-intensity" training in Spain) with handling media planning for the Japanese bank Nomura. It could be a very busy sporting summer for Wood, so let's hope her employer continues to be so understanding.