DIARY: Propeller (that’s two ps and two ls) makes it clear for subs desk

Pedant alert! The following information was passed to us by our long- suffering subs desk. We reprint verbatim from a press release sent in by Propeller PR.

Pedant alert! The following information was passed to us by our long-

suffering subs desk. We reprint verbatim from a press release sent in by

Propeller PR.



‘For your information, styling for CIA Medianetwork and CIA MediaLab is

as follows:



‘CIA Medianetwork is two words not three. The ‘n’ for ‘network’ is in

lower case.



‘CIA Medianetwork has a Direct division. CIA Direct and CIA Medianetwork

Direct do not exist.



‘CIA MediaLab is two words. The ‘L’ for ‘Lab’ is in upper case but

MediaLab is one word.



‘CIA MediaLab is not a part of CIA Medianetwork, it is the research arm

of CIA group in the UK which consists of many companies of which CIA

Medianetwork is just one.’



Pretty contentious stuff, we’d say. Would you trust these guys to advise

you on your brand?



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