Diary: On the QT ...

Is there anything more fraught with pitfalls than what to wear at an agency awayday with your clients.

Yes, if you happen to be a woman working at Euro RSCG on News International. The agency had the idea of taking all its female clients on The Sun to a day of pampering at The Sanctuary. What it didn't realise until the day was that they'd all have to do their getting-to-know-yous in the nude ... Now that the British Airways account has flown off to Bartle Bogle Hegarty, is M&C Saatchi tracking Virgin? Jeremy Sinclair, David Kershaw and Moray MacLennan flew Virgin back from Los Angeles last week and were apparently at a loss to know what to do with all the perks they received ... Mark Cridge, the chief executive of glue London, can't help having a little gloat about the fact his digital agency is now bigger (in headcount terms) than St Luke's. Why should he care? Well, glue was saved from disaster four years ago by St Luke's, which made a bit of a killing out of its stake when Aegis bought glue in August. Which is the small agency now? ... Even the boys looked pretty in pink at Delaney Lund Knox Warren & Partners last week. The agency was backing "wear it pink day" for breast cancer awareness. Amazingly, it was all very civilised.

And we were expecting Greg Delaney to turn up in a pink bunny suit.


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